More Business
Development Cash, Less for Tourism
WWL Reporter Don Ames Reporting: (Posted Monday, March 12, 2012)
St.
Tammany's president is looking to shift more tax proceeds from
the hotel/motel tax collected in the parish into economic development.
Senate Bill #313, before the current state legislature, would
mean a smaller budget allocated to tourism efforts in St. Tammany.
The tourism budget in the parish is currently about 2 million
dollars. "Our
budget for economic development in the parish has been less
than $400,000. We have been woefully under-funded," says
Parish President Pat Brister. Brister says increasing the economic
development percentage of the hotel/motel tax from 15 to 45
percent will double the St. Tammany Economic Development Foundation's
budget. "With this change, we would get it up to about
$800,000 from that tax." Each year, the state remits a
portion of the hotel/motel tax collected in the parish back
to the parish. These funds have been invested in tourism, facilities,
and economic development. The tourism commission currently receives
85 percent of that money, which supports about half of its budget.
The economic development foundation receives the other 15 percent. "When
that was written in 1995, that certainly may have made sense.
But, in today's market, we have to have more funding for economic
development," Brister says. And, she says increasing the
economic development budget will help tourism in the long run. "We
certainly intend to use that money to bring more businesses
in. And, when more businesses come in, more business people
stay in hotels." "The U.S. Travel Association reports
that $2.3 billion was spent on business travel in 2010," says
Brister. "We want more of those travelers in St. Tammany
Parish." She says the Tourist and Convention Commission
budget would be cut by about $500,000, but would still be about
$1.5 million. "While this will mean a smaller budget for
tourism at this time, it will be sufficient for them to continue
their excellent work. This is also a partnership that makes
sense and will increase everyone's resources over time." "We
really have been working hard with the tourist commission to
try to come up with a plan that works for both of us and to
let them know that we absolutely want to work as a partner.
And we feel this is a win-win for both of us," she says.
Brister's task force on economic development proposed the change.
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